Set to deploy across various products and media beginning in March, the DC logo will adapt to fit the distinctive brands, characters and objects to which it will be applied. Perhaps most interestingly, the logo, which is meant to suggest a sense of "peeling back," will be interactive in the digital space.
The new DC logo is a component of the company's aesthetic overhaul which includes the successful albeit controversial New 52, a publishing initiative whereby the entire superhero line was relaunched with new #1 issues. The existing DC logo, the so-called "DC Spin," was introduced in 2005 as a replacement for the classic "DC Bullet" that had been in place since the 1970s. DC Comics also publishes the MAD magazine and Vertigo lines, whose logos will apparently remain as they are.
What do you guys think? Will you accept the new look, or do you hope that the look will just be for the comics and that DC can still keep their last logo?
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